The University of Minnesota has launched a pilot rewards program. The university is using RFID technology to reward students who ride bicycles, thereby encouraging more people to use the same mode of transportation, according to the Minnesota Daily.
The University of Minnesota has launched a pilot project for a rewards program. The administration is using RFID technology to reward students who use bicycles as a means of transportation, thereby encouraging more people to use the same mode of transportation, the Minnesota Daily reports. The implementation began with the installation of twenty RFID checkpoints along the perimeter of major cycling corridors around campus. To earn points at checkpoints, students must first register at the University Bicycle Center and receive an RFID tag, which can be attached to either a bicycle or a helmet. As students pass through designated checkpoints, they will earn points, which they can use to receive discounts on bicycle repairs, spare parts, and even health insurance. The system's control panel will be located at the University Bicycle Center. System rollout and registration began last week.